Twisted Automotive is expanding and has opened its first showroom in London as the business celebrates its 21st birthday.

The property at Radley Mews, Kensington, includes a commissioning space where clients can work with the Twisted team to create their own, fully bespoke vehicle.

The launch was celebrated with a sunrise convoy through the capital. Among the models joining the cavalcade were two V8 110 Twisted Defender and a distinctive Twisted Bahama Gold 90 soft top. 

Twisted Automotive offers just a handful of models for sale every year to a global  audience. Each is rebuilt to exacting standards to make it the ultimate Defender in terms of performance, comfort and design. Prices range from £75,000 to £350,000 + VAT.

Radley Mews is located in the heart of the royal borough. The address may already be familiar to classic car fans, having previously housed well-established collectable car expert Graham Hunt, which recently relocated to Battersea.

While the company has a discerning customer base in London and the Home Counties, founder Charles Fawcett said introducing Twisted to a wider metropolitan audience had been a long-held ambition.

“We wanted to offer the convenience of a home in London to our global customer base – an exclusive yet comfortable space where clients can view the craftsmanship on offer while enjoying the high standards of service that you’d expect from an internationally renowned yet niche brand,” he said.

“The new space will give people the chance to either purchase one of our exclusive Defined range or to be guided through the commissioning process to create a vehicle that is completely bespoke – so the best, made better, made yours.

“It’s a unique investment in a style icon that will simply never date; one that encompasses the very best of British design and engineering in a sleek yet practical form. Never has capability been so desirable.”

The company philosophy of offering just a small number of elite vehicles for sale has seen it grow despite the pandemic. In January, Twisted Automotive opened a new headquarters in North Yorkshire and in June, Twisted Performance Silverstone opened as the UK’s only retail outlet selling official brand parts and accessories such as wheels, steering wheels and other merchandise. Twisted Marine will launch from a base in Salcombe, Devon, later this year.

The US division of the business, operated under licence by Tom Maxwell’s Twisted-USA Group, turned over $7m in its first year and has just opened a showroom in Texas. A facility is due to open in the Middle East later this month.